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AI Tracking For Personal Injury Lawyers: Does AI Recommend Your Firm to Injured Clients?

See whether ChatGPT, Gemini and Google AI name your firm for car accident, slip-and-fall and injury searches — and fix it when they don’t.

  • One score across all six AI engines for every market you serve
  • Diagnose why another firm gets recommended first
  • Track case types and practice areas separately
BFE visibility dashboard

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Watch a 2-Minute Walkthrough

See exactly how BFE scans your visibility across every AI engine — and hands you the plan to fix it.

Video walkthrough — coming soon

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What BFE does for Personal Injury Lawyers

BFE shows personal injury law firms whether AI tools like ChatGPT, Gemini and Google’s AI Overviews recommend them when injured people search about car accidents, slip-and-fall claims or whether they have a case at all.

You get one clear visibility score across all six engines for every market and practice area.

When another firm is named instead, Diagnose explains why and returns a step-by-step plan to close the gap.

6 engines
Every answer a claimant reads before they contact any firm
1 credit
Names the firm cited instead of yours, and the authority signal behind it
Per market
Visibility scored separately for every city and practice area
The problem

Injured People Ask AI Whether They Have a Case — and Who to Call

That single answer decides which firm gets the consultation. In a market where a case is worth six figures, absence is expensive.

01

Missing From Case-Value Answers

Prospects ask AI what their claim is worth and get firm names attached — maybe not yours.

02

Outspent on Paid Search

Injury keywords are among the costliest in advertising while AI recommendations go unmeasured.

03

Practice Areas Unmeasured

Auto, premises, product and med-mal are different searches you can’t currently separate.

How Personal Injury Lawyers use BFE

Know Whether AI Sends Injury Consultations to Your Firm

Your Case-Type Scorecard

One dashboard showing whether each engine recommends your firm for each case type and market you serve.

See LABS →

Why the Other Firm Won

See which firm is recommended instead, why they win, and the steps to close the gap.

How Diagnose works →

Visibility as a Standing Metric

Schedule automatic scans and watch your visibility climb week over week.

See scheduling →

Find the Case Terms That Convert

Use Keyword Agent to surface the injury case searches worth winning in your market.

See Keyword Agent →
Why BFE

Paid Search Only vs. Adding BFE

  Paid search only With BFE
AI answer coverage Not tracked All 6 engines, every market
The firm cited instead of yours No visibility Identified, with the authority signal behind it
"Do I have a case" questions Never measured Scored as their own keywords
Cost per acquisition Rising per click Credits, not per click
What you do next Raise the paid-search bid Work the fix list yourself

Why Injury Clients Start With AI, Not a Phone Call

Someone who has just been hurt has questions before they have a lawyer: is this worth pursuing, how long do I have, what is it worth, do I pay anything up front. Those are precisely the questions people now ask an AI assistant — privately, and often before they tell anyone they are considering a claim.

The answer typically explains the situation and names two or three local firms. Which firms depends on review recency and volume, Google Business Profile completeness, bar and directory listings, brand mentions and press, and how thoroughly your site answers case-type and case-value questions for each market you serve.

From Invisible to Recommended

BFE scans all six engines anonymously so you see the answer a prospective client actually receives, per practice area and per market, rather than a result shaped by your own browsing history.

When your firm is missing, Diagnose returns the reason for a single credit — which firm is cited, the authority signals behind it, and a prioritized plan. Schedule scans and track visibility as a standing marketing metric.

Track + fix

From Anonymous Research to Signed Consultation

A visibility score is only the start. When AI isn’t recommending your law firm, Diagnose gives you a plain-language plan you can act on this week — no agency required.

1

Scan the Pre-Contact Questions

Run "do I have a case", case-value and case-type keywords across all six engines — what claimants ask before they tell anyone.

2

See Which Firm Got Named

One credit names the firm recommended instead and whether review recency, bar and directory listings, press or content depth earned it.

3

Get the Fix List

BFE returns what to strengthen: case-type and case-value content per market, review cadence, directory and press signals.

4

Re-Scan as a Standing Metric

Scheduled scans make AI visibility a number you report on, not an annual audit.

Before first contact

checked before you ever hear from them

Claimants research privately for days. Know whether the engines name your firm while they’re still deciding.

Read the case studies →

I finally know whether AI recommends my business — and Diagnose told me exactly what to fix.

Jennifer Kimmons
Jennifer Kimmons
COO, NexaReach
Pricing

One Price, Every App, Every Agent

Every plan includes LABS, Keyword Agent, and every agent we launch — with a shared credit pool and 3-month rollover.

Lite

$49 /mo

Lock in your price for life

  • 500 credits
  • Access to all apps
  • 3-month credit rollover
Try it for 7 days for $1
Most popular

Plus

$144 /mo

240% more credits than Lite

  • 1,700 credits
  • Lock in your price for life
  • Access to all apps
Try it for 7 days for $1

Max

$444 /mo

220% more credits than Plus

  • 5,500 credits
  • Lock in your price for life
  • Access to all apps
Try it for 7 days for $1
FAQ

Frequently Asked Questions

Can I track practice areas separately?

Yes. Add keywords per case type — car accident lawyer, slip and fall attorney, wrongful death — and LABS scores each across all six engines.

Can I track more than one market?

Yes. Add a profile per city or region — BFE charges by scan credits, not per location.

How is this different from searching ChatGPT myself?

Your own searches are personalized to your account. LABS scans anonymously so you see the answer prospective clients actually get.

What does the Diagnose feature do?

For one credit, LABS names the firm cited instead of yours, identifies the authority signals behind it — reviews, directories, press, content depth — and returns a prioritized plan your marketing team can execute.

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